<?xml version="1.0" encoding="UTF-8"?>
<item>
  <id>10792</id>
  <title>Country Breakfast Burrito and Hot Tamales Ice</title>
  <published_at>Fri Nov 02 11:24:00 -0700 2007</published_at>
  <link>http://www.chow.com/stories/10792</link>
  <pubDate>Fri, 02 Nov 2007 18:24:00 GMT</pubDate>
  <short_description>A mint revamp of an old-school candy</short_description>
  <long_description>This week's mission: a burrito containing everything but pancakes, and a mint revamp of an old-school candy.</long_description>
  <img>http://www.chow.com</img>
  <author>James Norton</author>
  <category>
    <id>88</id>
    <name>Supertaster</name>
  </category>
  <pages>
    <page>
      <page_number>1</page_number>
      <content>
        <![CDATA[<p><a href="http://www.hardees.com"><strong>Country Breakfast Burrito</strong></a>
<img src="/assets/2007/11/burrito_1105.jpg" border="0" />
By: Hardee&#8217;s
Suggested Retail Price: $2.69
Taste: 3
Marketing: 1</p>


	<p>CNN has <a href="http://www.chow.com/grinder/3980">slagged</a> the latest breakfast offering from Hardee&#8217;s, observing that Americans may not need a 920-calorie burrito with 60 grams of fat for their first meal of the day. And, indeed, the Thickburger-esque marketing campaign (&#8220;really designed to fill you up&#8221;) is groan inducing.</p>


	<p>But fill you up this burrito most certainly does. It consists of a tortilla wrapped around two omelets wrapped around a warm core of melted mystery cheese, bland gravy, sausage, and bacon bits. Oh, and diced ham. Right. And also hash browns. Basically, everything but pancakes. I&#8217;m looking forward to the inevitable 1,300-calorie Pancake-Wrapped Country Breakfast Burrito that brings a <a href="http://www.flakmag.com/misc/mcgriddle.html">McGriddle</a> approach to this already sprawling morning entrée.</p>


	<p>The only thing more surprising about this burrito than its three kinds of pork products is the fact that it&#8217;s surprisingly edible, texturally smooth, and soothing in a &#8220;hot breakfast&#8221; kind of way.</p>


	<p>The only real disappointment is that amid the crush of ingredients, many of the components go missing in action. The gravy, though a fine lubricant, has little discernable flavor, and the bacon and ham are overwhelmed by the taste of the sausage. That said, if you&#8217;re on the road and can&#8217;t grab a McGriddle, the Country Breakfast Burrito is a decent alternative. Assuming that you immediately throw half of it into the garbage. Of course, if you&#8217;re driving sans silverware or a breakfast buddy, it&#8217;s just you and the burrito and your own sense of self-restraint. Good luck.</p>


	<p>===</p>


	<p><a href="http://www.justborn.com/products/hot_tamales.html"><strong>Hot Tamales Ice</strong></a>
<img src="/assets/2007/11/hottamale_1105.jpg" border="0" />
By: Just Born Inc.
Suggested Retail Price: $1 for a 9.5-ounce package (about 140 pieces)
Taste: 3
Marketing: 2</p>


	<p>What does the culinary world cry out for? That&#8217;s a valid topic for debate, but it seems fairly likely that nobody, anywhere, would ever supply the answer &#8220;A new flavor of Hot Tamales candy.&#8221; And yet the oddly named Just Born Inc. has introduced one anyhow. The company proudly bills Hot Tamales as &#8220;America&#8217;s favorite chewy cinnamon-flavored candy,&#8221; and it seems a safe bet that Hot Tamales Ice will be &#8220;America&#8217;s favorite chewy mint-flavored candy,&#8221; unless of course you count gum.</p>


	<p>Hot Tamales Ice have got the same pleasant gumdrop chewiness that typifies their cinnamon brethren. They&#8217;re not oversweet, delivering a modest peppermint experience that reaches its maximum strength after two or three good chews. The slightly crackly exterior is a perfect casing for the minty contents, giving an otherwise spineless treat a bit of textural interest. Overall: This isn&#8217;t a game-changing candy, but it&#8217;s a competently executed riff off a 57-year-old industry standard.</p>


	<p>And there&#8217;s something great about the anthropomorphic candy-character-based marketing: a non-hip-hop, non-slasher-movie-tie-in, non-Internet-aware throwback. It&#8217;s not clear whether this old-school illustration will move many to buy the product, but it does have a clearheaded innocence and graphic simplicity that appeal to the irrelevant fogy demographic of candy consumers.</p>]]>
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