Peach Cobbler–Flavored Yogurt: The Verdict

Activia Dessert

Activia Dessert

I Paid: $2.69 for four 4-ounce containers (prices may vary by region)

Taste: 4 stars

Marketing: 4 stars

Activia, the yogurt made famous by actress Jamie Lee Curtis for, you know (makes fluid but vague waving motion down toward bowels), has broadened its brand footprint. Its new line of dessert yogurts promises all the intestinal speeding of the classic stuff with the satisfyingly sweet meal-ending power of dessert.

Samples of three flavors all provided surprisingly pleasant results. Vanilla Bean had some convincing vanilla flavor, a rich smooth texture, and—like all the varieties I tried—a combination of yogurt tang and balanced, moderate sweetness. Strawberry Cheesecake had small, pleasant chunks of fruit and a natural-tasting strawberry flavor; likewise, Peach Cobbler emphasized mild, honest tastes of peach. These aren't rich, full desserts that will completely satisfy an aggressive sweet tooth. But they're not hollow-tasting diet brownies or 100-calorie portions that disappear in seconds, leaving only sadness and desire in their wake.

James Norton edits the Upper Midwestern food journal Heavy Table. He's also the coauthor of a book on Wisconsin's master cheesemakers. For his Supertaster Daily videos, he samples offerings from supermarket aisles and fast-food menus. (Click here to see all of James's previous Supertaster work.) You can follow him on Twitter and fan him on Facebook.

POST A COMMENT |6 Comments

COMMENT

  • Do you have Onken yogurts in the US? I like those as well. They come in a set and unset type. Flavored and plain. I like grating an apple into some oatmeal (not instant and not pinhead) and leave it to soak overnight if possible. Squeeze some fresh lemon juice over and add plain yogurt, chopped or flaked almonds and hazelnuts and other dried or fresh fruit if liked. It's like the original Swiss...+READ

    Do you have Onken yogurts in the US? I like those as well. They come in a set and unset type. Flavored and plain. I like grating an apple into some oatmeal (not instant and not pinhead) and leave it to soak overnight if possible. Squeeze some fresh lemon juice over and add plain yogurt, chopped or flaked almonds and hazelnuts and other dried or fresh fruit if liked. It's like the original Swiss Bircher Muesli.-COLLAPSE

  • @bakeeatpost - the American diet is much sweeter in general than that in Europe. Adding sweetness is a quick 'n' dirty way to increase the palatability of a dish, and your taste buds become desensitized to the sweetness, so more and more sugar or sweetener must be added. Most prepared "savory" meals have sugar in them in the US, and it's nigh on impossible to get a brown/wholemeal bread that...+READ

    @bakeeatpost - the American diet is much sweeter in general than that in Europe. Adding sweetness is a quick 'n' dirty way to increase the palatability of a dish, and your taste buds become desensitized to the sweetness, so more and more sugar or sweetener must be added. Most prepared "savory" meals have sugar in them in the US, and it's nigh on impossible to get a brown/wholemeal bread that isn't sweetened. :^(-COLLAPSE

  • @bakeeatpost: "tasting good" and "tasting horrible" are rather subjective, aren't they? Obviously, some people like foods to be sweeter than other people. The people behind the brand (you don't specify which, hard to tell whether you are making a sweeping generalization or calling out one company in particular) have clearly done their research and are marketing their product based on the results...+READ

    @bakeeatpost: "tasting good" and "tasting horrible" are rather subjective, aren't they? Obviously, some people like foods to be sweeter than other people. The people behind the brand (you don't specify which, hard to tell whether you are making a sweeping generalization or calling out one company in particular) have clearly done their research and are marketing their product based on the results of that research. If it's horrible tasting to you, don't buy it.-COLLAPSE

  • Yogurt are not as sweet in europe, any idea why they are so sweet in the us? Why would a brand make something that taste good on one continent but taste horrible in an other?

  • Me too! I stopped buying flavored yogurts (too much sugar and who knows what crap). Instead I buy a big 32 oz container of non-fat plain and eat some for breakfast everyday with fruit and granola. I think my colon is happy. :-)

  • We don't have those flavors in the UK. I used to really like Activia but I am now finding myself going for the plain bio yoghurts, especially the Lidl brand here and adding my own toppings like nuts, fruit, dried and fresh, honey and agave syrup. So much nicer in my opinion. The last time I bought some Activia it was the prune flavored one and tasted really blah to me. However I used to love it.