When the ball dropped on January 1, we entered a new decade. Isn't it funny to think that just 10 years ago we were eating sushi all the time, working at dot-coms, and wearing high-tech-looking shoes with wavy Space Age soles? Imagine if somebody had told us that beards, pickles, and backyard chickens would be cutting-edge, 2010 fashion. CHOW.com busted out the time capsule to investigate more of what we were eating and drinking in 1999, and how it's changed. Take a look...
| 1999 | 2009 | |
| Sushi everywhere: Mountains of shrimp at dot-com parties, oyster and raw bars galore | Fish endangered: Bluefin tuna extinct by 2012, shrimp farming now recognized as environmentally terrible, salmon fisheries closed | |
| Atkins diet: People eating meat to lose weight | Skinny bitches: Veganism as diet trick | |
| Cell phones: Use in restaurants debated | Cell phones: Ubiquitous | |
| Smoking: Still allowed in NYC restaurants | No smoking: Not anymore! | |
| Starbucks: Killing indie coffeehouses | Independent roasters: Kicking Starbucks' ass | |
| Asian fusion/overblown food: Ahi tuna tartare towers | Italian, rustic, simple: Country grits, egg on pizza, braises, pie | |
| Appletinis: Cocktails were froufrou and candy-colored | Manhattans: Cocktails are manly, classic, made from brown spirits | |
| Webvan: Get your groceries delivered in under half an hour! | Farmers' markets: Browse in a leisurely fashion for local lettuces | |
| Triple-distilled vodka: High-tech and free-flowin', mixed with Red Bull to fuel late-night programming/raving | Beer: Craft ales, made by hand | |
| Reservation-only restaurants | Pop-up restaurants, street food | |
| Expensive wine | Half-off wine nights, box wine | |
| Fine linens | Hand-woven rustic napkins and recycled materials | |
| Not many people eating organic | Walmart sells organic food | |
| Restaurant names reflect hubris: Paragon, Vertigo, Mc2 | Restaurant names are humble: Dirt Candy, Farm, Flour + Water | |
| We wanted exotic: Thai satay, imported caviar and rum, anything Asian fusion | We want local: Restaurants list which farms things come from on menus, consumers want to know where their meat was raised | |
| Eating dinner at your desk, ordered in by the boss while launching your dot-com | Out of work, learning to cook and can tomatoes at home | |
| Catered parties: With wasabi mashed potatoes in martini glasses | Butchering demonstrations and home-picklin' classes | |
| Blogger.com launched: Food blogs start up | Food blogs blamed for death of Gourmet | |
| Eating free food at dot-com launch parties | Freeganism and gleaning: Dumpster diving and stealing your neighbors' fruit thrives in the economic downturn |
it all comes back around youll see liesure suits will be a craze again
Awesome article and comparison...100% spot on. Love the pop-up gourmet street food trend and the departure from pretentiousness that we now enjoy here in the 20TEN.
1999: Pointless Scare: Y2K
2009: Pointless Scare: Global Warming
"Gleaning" does not equal "stealing." In fact, I'd wager that most gleaners do not take food that belongs to others (dumpster divers notwithstanding) but instead do it somewhat responsibly. Witness Fallen Fruit, which alerts people to fruit trees that exist on *public* land.
Wow...I wonder what the major shift is. Everything seems to be returning to a state of home cooking, and paying more attention and care to what goes on our plates and in our bodies. Reflection of economics?
When the economy picks up again it will be interesting to see where the food revolution goes. Back to easy meals and dinners in the office? Or will this organic, local, green, sustainable,...+READ
Wow...I wonder what the major shift is. Everything seems to be returning to a state of home cooking, and paying more attention and care to what goes on our plates and in our bodies. Reflection of economics?
When the economy picks up again it will be interesting to see where the food revolution goes. Back to easy meals and dinners in the office? Or will this organic, local, green, sustainable, eco friendly, ethical food concept maintain itself? (I kind of doubt it, but it would be nice to dream)-COLLAPSE
Boy, do I remember the Y2K deal. People freaking out all over that they'd not be able to use ATMs New Year's Day. Poor mislead restaurateurs taking carbon-copy imprints of people's cards because they thought "the computers would all stop."
I used to think that my folks had suffered profoundly, growing up during the Depression. They always re-assured me that while they lived modestly they never...+READ
Boy, do I remember the Y2K deal. People freaking out all over that they'd not be able to use ATMs New Year's Day. Poor mislead restaurateurs taking carbon-copy imprints of people's cards because they thought "the computers would all stop."
I used to think that my folks had suffered profoundly, growing up during the Depression. They always re-assured me that while they lived modestly they never went hungry and thoroughly enjoyed the home cooking "three squares a day." Looking at the contrast between the foods/entertaining in both eras, I see we're eating more practical comfort foods and sometimes rejecting exotic ingredients nowadays. While it would be nice not to have to endure the enormous economic setbacks we're currently enduring, it's rewarding to note that when we come through this dark time we'll appreciate more the little, delightful things that we took for granted but that now are expenses we think twice about.-COLLAPSE
Yes,there was nice memory of Y2K and I looking forward to entering new decade.
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